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Companies with defined incentive, reward and recognition programs enjoy a higher market share, lower turnover rates, a more highly engaged workforce, higher productivity and a host of additional benefits, so it makes sense that an increasing number of companies are turning to these programs. But very few company leaders know which reward vehicles work best, understand the legal tax and regulatory issues involved, or employ staff with relevant experience to properly design programs. Yet, despite this, many still attempt to do so using in-house resources.

What is the perfect reward for employee recognition programs that target performance in areas like safety, wellness, customer service and training?  Let’s start by defining what we mean by “perfect.” The “perfect” award would be one that is both highly desired by the award recipient and one that will easily be remembered by that recipient for a long time to come.  Without that in mind, let’s first consider what award structures do not work (and yet are still commonly used):

Attracting and retaining key talent has always been a top concern for business leaders and it is especially so in these days of historically low unemployment. Without accurate intelligence, business leaders are tempted to throw cash at the retention problem. Cash is King, right? So why not use cash to reward employees? Because research shows that tangible rewards are far more effective than cash.

Employee engagement, company culture, customer experience: These three components can’t exist in a vacuum. A company with a strong culture has highly engaged employees, who therefore positively impact the customer experience. Where to start?

A recent survey of Chief Executive Officers finds that retaining talent is the #1 internal challenge and concern. CEOs must balance long-term goals and short-term results. Regardless of the demographics of the workforce, all employees want to know that their work has meaning and that they’re appreciated. Rewarding and recognizing employees for excellent performance is on every list of ways in which to retain employees. Employee turnover is disruptive and expensive. Here are some factors that contribute to the cost of employee turnover:

The concept of industrial athletes was born in the last decade or so and refers to those who employees who make their living using their knowledge, skills and abilities to perform a job that often requires physical demands. The term industrial athlete is accurate as defined because there are definite similarities between what we normally think of as an athlete and an industrial athlete. How are you supporting the industrial athletes in your company?

“Don’t try this at home!” How many times have we heard that directive? In most cases, it’s because although something may look easy, it’s probably because it’s being done by professionals. This is also true of employee engagement, recognition and incentive programs.

According to Gallup, only about 20% of the global workforce is engaged in their work. Given the level of interest and attention to employee engagement in the last few years, that’s a disheartening figure. What’s the secret to engaging employees?