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As casinos around the country slowly re-open in their new Covid-19 incarnations, I am struck by how little communication there was between many casino operators and their guests during the pandemic. Yes, when most news is bad news, there isn’t much reason for communication and thus many chose silence. There was however one shining example of a casino whose patrons stayed engaged throughout the shutdown via there online rewards program. This large, first class Native Indian gaming operator stayed top of mind with their better players by keeping their remote redemption program active.

With occasions like Earth Day and Mother’s Day on the horizon, the time is now to game plan an event that will separate your property from your competitors.  The “Just Add Ice” – Orchid” is a distinctive and inspiring idea to brighten the day of your patrons.