Employee engagement, company culture, customer experience: These three components can’t exist in a vacuum. A company with a strong culture has highly engaged employees, who therefore positively impact the customer experience. Where to start?
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Topics: Customer experience, employee engagement, improve employee engagement
How important is the customer experience? It’s the culmination of every moment interacting with your company: from your marketing or website process to your sales reps or phone operators to the delivery experience and beyond. Every moment spent with that customer or end recipient reflects on you. How you manage the customer experience says everything about your brand. When the employee is the customer, are you intentionally consistent to your brand attributes?
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Topics: Customer experience, Incentives for Employees, Motivate Employees, Reward Employees
“If you build it, they will come….” Not so true today in the Casino industry. Casino operators are becoming more and more customer centric, investing heavily in customer loyalty programs in an effort to strengthen their relationship with players. Personalizing the experience will help to build an emotional connection with your players to keep them coming back and spending more.
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Topics: Gaming, Non-cash Rewards, Blog, Customer experience, customer loyalty, Customer Loyalty Programs, customer relationships, emotional engagement, Holiday Gift Promotions, Holiday Shopping Event, incentives and rewards, loyalty and reward programs, merchandise rewards, positive gaming experience
The 12 Trends That Will Rule Products In 2013
Think 2013 will spell the end of good old analog and human interaction? Eh, not so fast according to a group of agency experts.
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Topics: Blog, Customer experience, Rewards Program