All Star - Blog

    Cash Incentives for Antivirus Shot

    Posted by gary on 02.18.2021


    Nearly 1 month into President Biden’s push for one million COVID-19 vaccinations to be distributed in his first 100 days in office – his own version of “Warp Speed” – there are numerous reports of certain factions of the population resisting the shot. As many as 30% of the military personnel say they have no plan to get it, which is troubling when you consider that National Guardsmen will be tasked with administering the vaccines in certain areas and may be of the same mind set. It has also been reported that several NBA players are reluctant to get the shot and therefore unwilling to perform in PSA’s promoting it.  In total, some 40% of Americans still have no plans on getting either of the vaccines available. To combat this in the private sector, numerous employers with a vested interest in vaccinated employees have begun taking a different tact towards those reluctant to receive the shot; cash incentives.

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    Topics: Employee Reward, tangible rewards, COVID Impact, rewarding employees

    What ESG Can Mean to Your Profitability - Part 1: Governance

    Posted by brian on 02.17.2021

    ESG profitability

    ESG refers to business leader’s focus on Environmental, Social and Corporate Governance in relation to their long-term plans. What can a focus on ESG mean to your business or profitability?

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    Topics: Employee Recognition Programs, Employee Safety Program, employee engagement, Safety Reward and Recognition Programs, ESG, Culture of Recognition

    Cashless Casinos?

    Posted by gary on 01.25.2021


    We all know that old habits die hard.  Since the first major casino appeared in Las Vegas in 1940 (and numerous games of chance for centuries prior), coins and cash have always been a staple for participation.  A table games player slides up to a blackjack table with a wad of cash in his pocket or a slot player basks in the glory of dozens of coins pinging in her tray.  The latter was the first to begin disappearing on slot floors early in the 21st century  with the implementation of ticket in - ticket out (“TITO”) wagering that was actually first proposed by MGM in 1992.  This created a less cacophonous gaming floor and also served to protect gambler and staff alike form handling dirty coins.  However, the movement away from cash, particularly in the table games area,  will require additional processes to keep things flowing smoothly.  It may also require some motivation to the player in the form of incentives.


    Change is uncomfortable for us (or people). And as such,  casino patrons have not always adapted to changes so easily in their gaming environments.  Smoke free gaming areas or entire smoke free casinos were not embraced by the majority of gamblers at first but are now commonplace.  When cell phone use exploded and operators feared it presented an opportunity to cheat, on top of being a major distraction to others, they were banned from use at tables.  I can’t tell you how many times I heard a dealer or pit boss say “no cell phones at the table please”, and in full disclosure, to me on more than one occasion!  You are much less likely to see it attempted now.


    COVID-19 is accelerating movements on many fronts to create safer work and play environments, and certainly the handling of cash and coins has become a sticking point.  Given the possible resistance to cashless gaming that would require “frictionless” access to funds, many gamblers are likely to try and buck this change.  Like most major changes of habit, it would have to be phased in.  To simply draw a line in the sand with a date would put your casino in a precarious position vis a vis a neighboring property not requiring it.


    Herein lies the opportunity to build into your loyalty program’s point structure an incentive to go cashless.  Perhaps extra points could be awarded per dollar wagered when done so in a frictionless manner to expedite acceptance of this initiative.  Points redeemed for tangible rewards vs. cash back or free play are proven to produce longer lasting loyalty to your brand .

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    Topics: Gaming Loyalty, Casino Gaming, increase casino traffic, cashless casinos

    Goal Setting is a Year-Round Activity - The Importance of Goal Setting

    Posted by brian on 01.21.2021


    Did you know that fewer than 10% of those who make New Year’s Resolutions keep them? It’s so common that there is a National Quitters Day: this year, it was Sunday, January 17th.

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    Topics: Employee Programs, employee engagement, goal setting, meaningful awards

    Corporate Identity January Priced Right $2 Specials

    Posted by cindy on 01.15.2021



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    Topics: Corporate Identity, Logo Merchandise

    Managing in a Post-Pandemic Environment

    Posted by brian on 01.11.2021


    Managing a remote workforce has not made things easier during the pandemic. A great manager may mean an even more engaging experience for an employee; a bad manager may see their staff actively disengage. For managers in a pandemic and post-pandemic environment, new skills and tactics may be necessary.

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    Topics: Employee Recognition Program, Employee Reward, employee rewards, Remote Employees, Rewards Program, managing during a pandemic

    Reward Choices Matter: Make a Lasting Impression and Increase ROI

    Posted by brian on 12.15.2020

    Employee Reward Choices Matter

    Rewarding and recognizing employees is more important than ever as employers struggle to keep employees motivated and engaged in a work-from-home environment. Reward choices matter. In any economy, the right rewards can make a lasting impression on your workforce and increase the return on your program investment.

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    Topics: Employee Recognition, Employee Incentive Program, merchandise rewards, Recognize and Reward, Remote Employees, Reward Employees, Reward Choices

    Corporate Identity December Priced Right $2 Specials

    Posted by cindy on 12.09.2020



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    Topics: Corporate Identity, Logo Merchandise

    Human Resources Trends for 2021

    Posted by brian on 12.08.2020

    Human Resources Trends for 2021

    This year has been a challenge for most businesses, and especially for HR managers as companies transition to a work-from-home workforce. We’ve discussed the trends in marketing next year; here are some trends that experts predict we’ll see in 2021 for human resource professionals:

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    Topics: employee rewards, Engaged Employees, Employee Incentive Program, improve employee engagement, Incentive Marketing, marketing incentive, Human Resources

    Marketing Trends to Watch in 2021

    Posted by brian on 11.23.2020


    It is an understatement: 2020 has been a crazy year! Many organizations have moved to a work-from-home model. Workers are finding themselves balancing their work schedule with that of their spouse and kid’s schoolwork. The fight for the computers and laptops is likely settled by now. For 2021, what is keeping marketers up at night? Here are some marketing trends to watch in 2021:

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    Topics: employee rewards, Engaged Employees, Employee Incentive Program, improve employee engagement, Incentive Marketing, marketing incentive

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