All Star - Blog

    Gaming: The Importance of Promotional Program Planning

    Posted by Ed Jr. on 01.09.2018

    Casino Promotional Programs

    Promotions have long been successful for casinos, but are yours as successful as they could be? Intentionally planning your promotion will ensure that you’ll get the expected results and won’t miss any important elements. Here are 10 steps that will help you plan your next casino promotion:

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    Topics: Blog, Casino Promotion, Gaming, Gaming Loyalty, Promotional Program

    Under Armour® Corporate Outfitting

    Posted by cindy on 01.05.2018

     

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    Topics: Blog, promotional products

    Online Surveys and Employee Programs

    Posted by tara on 12.11.2017

    Surveys Employee Recognition Programs

    Market research has been a valued strategy for decades. Traditionally, marketers have employed focus groups, product testing, interviews and telemarketing surveys to get that all-important customer and prospect input. Companies that invest in employee incentive and recognition strategies can also benefit from market research.  For incentive and recognition programs, input from representatives of the target group is critical to ensure that the process is effective and the rewards will be motivating to the audience.

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    Topics: Blog, Employee Recognition, incentive and recognition programs, Loyalty, Reward Programs

    6 Steps to Branding your Employee Reward & Recognition Programs

    Posted by heidi on 11.07.2017

    Branding Reward and Recognition Programs

    What’s in a Brand?

    Just about everything we consume has a brand name on it, from our favorite breakfast cereal to the car we drive to the cellular service provider we choose and everything in between. A brand name tells us exactly what to expect when we buy that product or service or interact with that company. That’s why it’s SO important that we are true to our brand in every touch point with our customers, and also with our employees. Why would our reward & recognition programs be any different?

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    Topics: Blog, branding, employee incentive programs, Employee Reward and Recognition Programs, Employee Reward Programs, Employee Wellness, improving safety, Loyalty, safety, Sales, Wellness

    Disruption – It’s Easier than you Think

    Posted by Javier Melendez on 10.31.2017

    Disruption with Promotional ProductsThe hot buzzword this year is disruption. It is what all the startups and tech companies are trying to create as they fight each other for your attention. They battle over Twitter, Facebook, & niche sites targeting typical users. The marketers pore over data, do A/B testing, and examine their excel sheets like a doctor looking over x-rays. Marketers are also now facing the challenge of “banner blindness.” Banner blindness is where you ignore the advertisement banners on an article or web page.

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    Topics: Blog, Disruption, promotional products

    Why “we” is better than “me”

    Posted by tara on 10.12.2017

    Employee Recognition

     

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    Topics: Blog, Employee Recognition, Loyalty

    Guidelines for Developing your Incentive Program Budget

    Posted by admin on 10.02.2017

    Incentive Budget

     

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    Topics: Blog, Budget, Employee Programs, incentive program budget, Incentive Programs, income-based budgeting, performance improvement programs, return on investment

    Watch our latest Webinar - Disengagement: The Real Safety Hazard

    Posted by admin on 10.02.2017

    Watch our latest webinar - Disengagement: The Real Safety Hazard

     

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    Topics: Blog, Disengaged Employees, employee engagement, safety, Safety Programs, Safety Rewards

    How to Better Utilize Your Marketing Budget with Promotional Products

    Posted by Javier Melendez on 09.18.2017

    Promotional Products

    Today’s marketing world is a battlefield of messaging apps, video ads, email marketing, digital banners, and more, all fighting for your attention on your screens. But what about the marketing off screen? Your brands face to face recognition where people look up from their phones to interact with your brand. Many brands today are forgetting this as they are so focused on the fight for 5 seconds of your time before you press the skip to video button on YouTube, or popping up on your Facebook feed.

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    Topics: Blog, promotional products, Promotions Products, recognition

    Casinos: Build an Emotional Connection with your Players

    Posted by Ed Jr. on 09.07.2017

    “If you build it, they will come….”  Not so true today in the Casino industry. Casino operators are becoming more and more customer centric, investing heavily in customer loyalty programs in an effort to strengthen their relationship with players. Personalizing the experience will help to build an emotional connection with your players to keep them coming back and spending more.

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    Topics: Blog, Customer experience, customer loyalty, Customer Loyalty Programs, customer relationships, emotional engagement, Gaming, Holiday Gift Promotions, Holiday Shopping Event, incentives and rewards, loyalty and reward programs, merchandise rewards, Non-cash Rewards, positive gaming experience

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