PPAI – the Promotional Product Association International has announced a new and different idea designed to focus a week long spotlight on the logo products industry worldwide. “Promotional Products Work!™ Week” will take place February 25th through March 1st 2013. The mission is to demonstrate the value of both promotional products and the professional sales consultants who make them available to you.

Attention will be on key markets and audiences within the community, business and school groups. This annual event will attempt to use many varied practical and creative ways to emphasize the huge role that our nearly $18 Billion industry plays around the world. All distributors, suppliers, regional associations, multi-line reps, etc. will be encouraged to organize activities such as open houses, factory tours and hospitality events.

The simple message…Promotional Products Work!