All Star Incentive Marketing - Blog

Starbucks Rewards

Written by sandy | 6/2/14 1:55 PM

Funny article showing a TX man that took a free birthday coffee to a whole new level at Starbucks.  He managed to create a $54.75 coffee drink to set a new record.  His Frappuccino included 60 espresso shots, chocolate and white chocolate syrup, protein powder, whipped cream, caramel and hazelnut drizzles and nut and cookie toppings, essentially creating a giant coffee milkshake.

It’s a bit of a silly story, but we do have to recognize this as evidence that this rewards program participant is engaged in his program!  He will likely remain a loyal Starbucks customer and tell his story to many friends and family, expanding the reach of the rewards program.  I wonder how long it will be before Starbucks adds a dollar amount maximum on the free birthday purchase!

Click Here to read the article