The hot buzzword this year is disruption. It is what all the startups and tech companies are trying to create as they fight each other for your attention. They battle over Twitter, Facebook, & niche sites targeting typical users. The marketers pore over data, do A/B testing, and examine their excel sheets like a doctor looking over x-rays. Marketers are also now facing the challenge of “banner blindness.” Banner blindness is where you ignore the advertisement banners on an article or web page.
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Topics: Blog, Disruption, promotional products
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Topics: Employee Programs, performance improvement programs, Blog, Budget, incentive program budget, Incentive Programs, income-based budgeting, return on investment
Watch our latest webinar - Disengagement: The Real Safety Hazard
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Topics: Blog, Disengaged Employees, employee engagement, safety, Safety Programs, Safety Rewards